Protecting trade dress creatively in Korea Delve into the intricate world of protecting iconic designs in Korea, where trade dress, covering product shapes and business aesthetics, is safeguarded by int…READ MORE

Design protection strengthened in Korea and becomes more applicant friendly Discover the recent enhancements to Korea's Design Protection Act, effective from December21, 2023. Extended filing periods fo…READ MORE

Korea’s notable patent activity in autonomous vehicle sensors Explore Korea's pursuit of Level-4 autonomous vehicles by 2027 and its robust patent environment, evidenced by a surge in filings for camera…READ MORE

Design rights granted while claiming the Korean novelty grace period have full-scope enforceability Delve into a unique design case in Korea where the Supreme Court's ruling unveils strategic use of the…READ MORE

Lessons from the two Korean Supreme Court decisions concerning AstraZeneca’s Forxiga Korean Supreme Court decisions on AstraZeneca's Forxiga patents highlight legal complexities involving Doctrine of Eq…READ MORE

South Korea paves the way for partial refusal system and expedited examination In 2023, the Korean Intellectual Property Office introduces measures to enhance trademark applicant convenience. Noteworthy c…READ MORE

New South Korean guidelines for trademarks in the metaverse Korea adapts trademark laws to the metaverse trend, recognizing digital goods transmission as trademark use. Virtual goods registration and pr…READ MORE

The Supreme Court of Korea adds technical difficulty to polymorph patent considerations The Korean Supreme Court overturns its previous practice on polymorph patents, clarifying that the "technical diff…READ MORE

Saving grace: Korean Supreme Court clarifies declaration timing of pre-filing disclosures The Korean Supreme Court allows divisional applications to claim the benefit of a one-year grace period, even if …READ MORE

Patenting AI-related inventions in South Korea The Korean Intellectual Property Office updated its Examination Guidelines for AI Inventions in 2022. The guidelines cover patent eligibility, claim format…READ MORE

Better protection for publicity rights in South Korea Korea's revised Unfair Competition Prevention Act addresses unauthorized use of celebrities' names and portraits, allowing civil damages, injunction…READ MORE

South Korea introduces changes to the Patent Act Korea's revised Patent Act introduces changes, including a three-month response period for final rejections, re-examination after allowance, a separate a…READ MORE

Fishcake Restaurant case provides guidance on deceptive trademarks in South Korea The Korean Patent Court invalidated the trademark "Fishcake Restaurant" for a sausage stew delivery service, ruling that…READ MORE

Continuing your application through the ‘separated application’ system Korea has introduced a 'separated application' system, effective from April20, 2022, allowing applicants to pursue potentially allow…READ MORE

More emphasis on visual comparison in trademark similarity In Korea, recent trademark cases demonstrate a shift where visual appearance gains precedence over sound in determining trademark similarity, re…READ MORE